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Upcoming Webinar

The Customer Journey: Attracting and Retaining New Business in Commercial Laundry

Join us live on April 30th as we explore the customer journey within the commercial laundry and linen industry.

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Tuesday, April 30, 2024 2 p.m. – 3 p.m. ET 

Presented by:

Linen Master
Infinite Laundry
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What You’ll Learn

In this webinar presentation, we will trace a customer’s journey, from an initial search to becoming a fully operational client. We’ll navigate the seamless integration of innovative marketing tactics and cutting-edge software as we delve into lead generation strategies, customer engagement, and long-term retention strategies. 

Whether you’re a seasoned professional or new to the commercial laundry landscape, this webinar offers a direct route to understanding the intricacies of customer attraction and retention in an ever-evolving industry. Don’t miss this opportunity to stay ahead of the curve and revolutionize your approach to marketing and retention. Join us to unlock the secrets of sustainable growth and success in commercial laundry and linen industry. 

Speaker

Sarah Sinclair

Chief Customer Officer, LinenMaster & Infinite Laundry

Sarah Sinclair, Chief Customer Officer at LinenMaster, spearheads strategic customer and partner initiatives to foster company growth and perpetuate superior business relationships.

Sarah has an extensive background in leading successful organizations and creating innovative sales, customer service, and marketing techniques in the laundry industry. Prior to finding her “home” in laundry, Sarah specialized in driving customer satisfaction, employee retention, and overall organizational growth in the hospitality industry for more than ten years.

Sarah has also led multiple organizations in receiving industry-related awards and recognition, including the TRSA Above and Beyond Service Award for four consecutive years. Her overall love of people and the laundry industry keeps her motivated to exceed expectations at all times.

In her spare time, Sarah enjoys visiting local Assisted Living homes with her dog Charlie, hosting holiday gatherings, cooking, and traveling.

Speaker

Jennifer McAlpine

Marketing Project Manager, Infinite Laundry

Jennifer McAlpine is a seasoned professional specializing in all facets of marketing, from digital strategies to traditional approaches. With a proven track record in navigating the dynamic landscape of marketing, Jennifer brings a wealth of experience to her role.

With more than a decade in the industry, Jennifer has watched and continued to evolve with the ever-changing marketing trends and best practices.  Known for her adept skills in coordinating and executing comprehensive marketing campaigns, Jennifer excels in bridging the gap between digital and traditional methods. Her ability to strategize and implement effective marketing initiatives has contributed to the success of numerous projects.