The commercial laundry industry is the backbone of key sectors like healthcare, hospitality, and food & beverage. From ensuring rigorous hygiene standards to delivering comfort through pristine linens, this essential industry impacts millions daily. Yet, like many industries, it’s navigating uncharted waters. Rising costs, labor shortages, and the increasing demand for sustainability and innovation are reshaping how laundries operate and do business. To better understand these challenges and uncover opportunities, we’re proud to release our 2024 State of Commercial Laundry Report. 

This first-annual report is the result of comprehensive research, including insights from over 90 professionals in the commercial laundry space. From family-run laundries to nationwide operations, we’ve compiled diverse perspectives to deliver a clear picture of where the industry stands today — and where it’s headed. 

Why This Report Matters 

The 2024 State of Commercial Laundry Report serves as a benchmark for laundries to grow, adapt, and thrive. Whether you’re tackling operational costs, considering investments in automation, or building a strategy for marketing or customer retention, this report provides valuable guidance and insights on what industry professionals like you are dealing with on a day-to-day basis. 

Key Findings from the Report 

Top Challenges

Labor shortages and rising operational costs are the biggest hurdles. 70% of respondents struggle with hiring and retention, while 88% cite rising energy and utility expenses as a top concern. 

Attracting New Business

Referrals and word of mouth are a top source of new business, however inbound marketing is growing in importance as businesses recognize the value of digital channels for new client acquisition.

Trends in Technology

While automation and RFID inventory tracking are gaining ground, 58% of laundries still don’t use unique identifiers like barcodes or RFIDs for their linens

Success Metrics

Pounds per operator hour (PPOH) remains the dominant performance metric, with 87% of laundries tracking it. Surprisingly, only 60% measure success through customer satisfaction and retention.

Sustainability Initiatives

Just over half (52%) of laundries have sustainability measures in place, with recycling programs and eco-friendly machinery being the most common.

What’s Next for the Industry? 

Looking ahead, automation, sustainability, and the integration of AI and robotics will define the industry’s trajectory. Businesses that embrace innovation and adaptability will be best positioned for growth in 2025 and beyond. 

Download the Report 

Ready to unfold the future of commercial laundry? 

Download the free 2024 State of Commercial Laundry Report.